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Sunday, May 16, 2021

Official Window Film Information

Window film information for consumers and industry professionals, such as architects, automotive aftermarket dealers, contractors, building managers and energy specialists.


 

Welcome to IWFA

IWFA History Corner

2021 Adds Up To 30 Years of EMPOWERING The Industry!

This year is the 30th anniversary of the IWFA. As we look back over 3 decades of empowering our industry, we know that we have had a number of successes and, at the same time, we know that there will be more challenges in the years ahead. Why was the IWFA started? What are our various successes, and what was the impact on our industry? What are our challenges and...

Window Film News

High Percentage of Commuters Unaware of Cancer-Causing Sun Rays While Driving

Washington, D.C. – July 6, 2020 -  The International Window Film Association (IWFA), conducted a national survey asking; ‘When a car's windows are closed are you safe from the sun's UVA rays?’ and nearly one in four of the 500 respondents erroneously believe they are safe from the sun’s harmful UVA rays that may often lead to skin...

Window Film Association Launches Rock n’ Roll Marketing Support For Industry

Washington, D.C. – June 23, 2020 -  The International Window Film Association (IWFA), in an effort to support window film dealers and installers, is launching operation Rock n’ Roll, a program that offers free access to marketing materials that may help their sales and operations as they recover from any business slowdowns or closures related to the...
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'My View' Blog

2020 In Hindsight

Sometimes when you are driving through a rough patch on the road, you are glad to see it go away in your rear view mirror as you move forward. That’s about how we feel about 2020. The year began like a rocket ride, with the economy pushing through historic boundaries on all fronts. So, when the COVID pandemic struck, it grounded everything real fast and rather than...

Thankful for the Silver Lining

  By Darrell Smith Growing up in southwestern Virginia our family ran a regional food distribution business. Like any family business, as soon as the you’re old enough, you helped out. I remember helping to load the trucks before the sun came up and then sitting in the cab with my dad as we made deliveries. While I certainly didn’t like having to...
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