The IWFA and the WFCT: Time To Plan!
The IWFA and the WFCT: Time To Plan!
International Window Film Association Announces WFCT Events and Giveaway
Washington, D.C. – August 23, 2025 -This year, the International Window Film Association (IWFA) is excited to announce some exciting changes coming to its WFCT experience. This year, we aim to give our members better information, an informative IWFA Education Day, and even a few surprises for our members that have never been done before. You can find more information about the activities below on the WFCT website or stop by Booth 815 to inquire in person!
First, we are excited to announce the exclusive IWFA Member only giveaway of the EDTM Glass Check Elite Meter! This meter, valued at $1700, is generously provided in partnership with IWFA Member Supplier EDTM. When asked about the giveaway, IWFA Members Action Committee Chair Michelle Hurtado stated, “This is a great opportunity for our members to win a tool that can really help in the field!” This giveaway is for IWFA Members only and is limited to one entry per IWFA Member company. The winner will be drawn at 7 p.m. on September 10th during the IWFA Networking Event.
New this year will also be the inclusion of free Professional Headshots available to members at our Networking Event! These headshots are for the first 50 people (first come, first serve) or until the photographers’ 3-hour session concludes. According to IWFA Executive Director Darrell Smith, “The hope for our members is that they can use these Headshots in a dynamic way that both gives them a business benefit and continues our mission of helping develop dealers!”
The Networking Event is open to all current members and new members who sign up in Booth 815 during the show. There will be heavy hours d’oeuvres, as well as both alcoholic and non-alcoholic beverages served. The event will run from 6 P.M. until 9 P.M., and will be hosted in the Atlantis Hotel, with more details to follow in the coming weeks!
As always, the IWFA will host its Education Day on the second day of the WFCT, September 10th. We are proud to bring a robust lineup of industry professionals and dealers alike to share their wisdom and knowledge to help all attendees advance their window film businesses. From seminars designed around Dealer round table experiences, to the Skin Cancer Foundation outlining ways window films can help blocking harmful UV rays, there will be something for everybody! The seminars begin at 8 a.m. with the full list outlined below:
Lisa Winckler – 8 A.M. – Understanding Security Film: The Realities, The Challenges, and The Testing Gap
Kyle Fuller – 9 A.M. – Stepping Out from Behind the Squeegee
Steve Fricker, Sid Maharajh, Gregg McKay, Abe Rodriguez, Jonthan Thompson – 10 A.M. – Running A Profitable & Efficient Dealership in Today’s World
Staci Pierson & Stephanie Ogozalek – 12 P.M. – Advancing the Case for Window Film As Skin Cancer Prevention
Adam Feldman – 1 P.M. – Solution Selling
If you are an IWFA Member planning on attending the WFCT, please stop by and see us at one of these events! The IWFA is looking forward to seeing everyone in early September!
About The International Window Film Association
The International Window Film Association (IWFA) is a nonprofit industry body of window film dealers, distributors, and manufacturers that facilitates the growth of the window film industry through education, research, advocacy and public awareness. When you look for window film, look for the IWFA logo. Follow along for news from the IWFA on Facebook, LinkedIn and Instagram.
